Muskegon, MI
Goodwill Industries of West Michigan

Goodwill Industries of West Michigan is working to ensure that all unsold donations find a home. As a result we are developing a remanufacturing strategy for many of the materials that go unsold. We have partnered with an Israeli based company, Daika, to create new furniture and like products out of unsold wood based materials. Our goal would be for the U of M MAP MBA Students to help us develop a business plan, research regulatory/permitting requirements and provide/establish agreement drafts.
Faculty Advisors
Harvey C. Fruehauf Professor of Business Administration
Professor of Strategy
Co-Director of ICOS